Welcome to HEM Services

Category: LOCAL SEO

  • Local Businesses – Why It’s Essential to Keep Your Google Business Profile Up to Date!

    Local Businesses – Why It’s Essential to Keep Your Google Business Profile Up to Date!

    Why Managing Your Google Business Profile Matters! For local businesses, being visible online is essential. One of the most powerful (and often overlooked) tools at your disposal is your Google Business Profile (GBP). It’s what appears when potential customers search for your business or services on Google Search and Maps, and it plays a crucial role…

  • SEO vs AEO: What’s the Difference — and Why Does It Matter in 2025?

    SEO vs AEO: What’s the Difference — and Why Does It Matter in 2025?

    SEO vs AEO? We all know SEO! It’s been the digital marketer’s and business owners’ focus for years — the go-to strategy for getting your website noticed online.But there’s another term starting to pop up more and more: AEO.So what exactly is AEO, and how does it differ from SEO? More importantly, why should you…

  • The Importance of Local SEO

    The Importance of Local SEO

    Even with a physical shop, customers will start their journey to your door online! It is so important that you are visible, remain relevant and have a strategy in place for sustainable growth, to ensure your business outranks your competitors! Don’t worry – I can help!